Samsung Galaxy Ace
OBJECTIVE:
To incentivise purchases of the Samsung Galaxy Ace mobile phone at Phones 4U stores
FILM/CINEMA:
The Inbetweeners
MECHANIC:
To celebrate the release of 'The Inbetweeners' new movie, Samsung gave Phones 4 U customers a DVD box set of the TV Series 1-3
Filmology were instrumental in developing the relationship with the film's UK Distributors, not only delivering the DVDs and procuring the rights to use the film's images, but providing a holiday competition prize to Crete too.
Great fun working with everyone involved - thanks guys!
Sally Dyson - BIG Group
